1b.2) Purpose

Building High-Performing Leaders: Our Purpose and Approach

I. Introduction to Our Purpose

  • A. Tagline: "Change the World One Friend at a Time"

  • B. Trademarked slogan reflecting core belief

II. Philosophy Behind Our Purpose

  • A. Influence of Local Communities

    1. Starting change at the gym

    2. High performers impacting families and businesses

  • B. Ripple Effect of High Performance

    1. Elevating community standards

    2. Bringing others along: family, friends, and community members

III. Articulating Our Mission

  • A. Long-form Purpose Statement

    • "Friendship builds high-performing leaders to be the standard bearers in their families, businesses, and communities."

  • B. Shortened Purpose Statement

    • "We create high-performing leaders."

IV. Coaching with Purpose

  • A. Importance of Focus

    1. Avoiding distraction from minor details

    2. Keeping the higher-level purpose in mind

  • B. Changing Perspectives

    1. Transforming self-perception and capabilities

    2. Enhancing communication skills

V. Commitment to Execution

  • A. Accountability to the Purpose

    1. Necessity of personal commitment to the mission

    2. Continuous personal growth aligned with the purpose

VI. Conclusion

  • A. Importance of Understanding and Executing the Purpose

  • B. Call to Action: Embrace the mission to foster high-performing leaders in communities.

Link to Loom

https://loom.com/share/a74369e56cf94c059e18982974a8641b?src=composer

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1b.1) Mission

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1c.1) Core Values Part 1